Funky Business

Piše: Mirko Lovrić

Cris Brogan, Seth Godin ili Steve Jobs imena su koja poznaju si iz marketinške branše. Oni su ljudi koji su svoje poslovanje podigli na višu razinu i od svojih proizvoda (i kompanija) napravili globalno uspješne i poželjne priče. Ovo su neke od njihovi mudrosti koje vam ostavljamo na izvornom, engleskom jeziku...

„If you wait until there is another case study in your industry – you’ll be too late.“ Seth Godin

„You can’t yust ask customers what they want and then try to give them that. By the time you get it built, they’ll want something else.“ Steve Jobs

„No metter what the very first piece of social mediarael estate i’d start with is blog.“ Chris Brogan

„Your culture is your brend“ Tony Hsieh

„Increasingly the mass marketing is turning into mass of niches“ Chris Anderson

„The next time you hear a social media myth, question it. Ask for a proof, and ask it outloud“ Dan Zarrella

„Clarity trumps persuasion“ dr. Flint McGlaughlin

„… the Internet has turned what used to be controlled one way message into a real time dialogue with millions“ Danielle Sacks

„Before you create any more „great content“, figure out how you are going to market it first“ Joe Pulizzi

„The attention economy is not growing, which means we have to grab the attention that someone else has today.“ Brent Leary

Tagovi: marketing, mediji, oglašavanje, online marketing, promocija, promocijski miks

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